Sarah wanted a fresh logo and new website built for her cleaning business. The goal for this website was to be fairly simple and the information being discoverable. She wanted the website to be a one pager so its easy to navigate. From the first consult to the end Visuals & Visions worked with Sarah as she fleshed out her requirements for her website.
Approach
During the discussion about the core requirements for what sections need to exist, Visuals & Visions provided Sarah with some initial ideas for logos and approaches that can be taken for the website as well as discussing visually what her preferences were. We sat down and had a conversation about Sarah's business, the history, why she likes what she does, etc to get an idea of what she is trying to convey.
Quick First Proof
Being that this was a fairly open ended project with not much to reference, Visuals & Visions quickly provided Sarah with an initial version of the site with "filler" text and sample images just to get a sense of the direction she would like to go. This also resulted in ease of making decision on the logo selection as she was able to see the logo being used in the initial website mockups.